GENEVA, SWITZERLAND / RankWire.AI / – On September 14, the World Trade Organization will host its inaugural World Trade and Tech Day at its headquarters in Geneva. The event aims to gather trade officials, technology policymakers, business leaders, and various stakeholders. Under the theme, “AI and Trade: Turning Potential into Progress,” discussions will center on artificial intelligence’s role in shaping international trade. The focus will be on policies that broaden access to AI technology while promoting more inclusive participation in global commerce.

The opening remarks will be delivered by Director-General Ngozi Okonjo-Iweala. A ministerial dialogue will delve into why artificial intelligence has become a critical issue in trade policy. The program will feature a keynote speech and a panel discussion with private-sector representatives. Topics will include digital services, intellectual property rights, technical standards, and the involvement of developing economies in AI-driven value chains. The sessions aim to connect technological policy with the real-world needs of cross-border trade.
The World Trade Report 2025 will serve as a significant resource during the event. WTO research indicates that artificial intelligence could boost global trade by up to 37% by 2040 and potentially raise worldwide gross domestic product by as much as 13%. These optimistic projections hinge on factors such as infrastructure development, workforce skills, technology adoption, and effective policy frameworks. The report also highlights concerns about unequal access, which could limit participation, especially among lower-income countries.
Trade policy in focus
Sessions will explore how AI can reduce costs in international trade. Attendees will review digital tools that facilitate document processing, compliance management, and supply chain analysis. Discussions will also cover the delivery of digital services and issues related to intellectual property. Additionally, there will be focus on how technical standards can enhance compatibility among different markets. These areas reflect the expanding application of AI across customs, logistics, finance, and other trade services.
Another key topic will be the obstacles hindering broader AI utilization. Many businesses still face challenges like unreliable connectivity, limited computing resources, skilled labor shortages, and lack of affordable financing. Smaller enterprises often encounter additional legal and technical difficulties when entering digital markets. During a June discussion on AI and trade, the WTO’s small-business group examined these issues, emphasizing how new tools can improve market research, cut costs, and facilitate better access to trade information.
Introduction of AI tools for practical use
An exhibition at World Trade and Tech Day will showcase AI applications relevant to international commerce. A pitching session will feature tools tailored for companies, public agencies, and trade organizations. These demonstrations will bridge policy discussions with tangible technological implementations, illustrating how AI supports supply-chain analysis, regulatory processes, and market data access. The event aims to provide attendees with concrete examples of AI systems already employed in trade-related functions.
Scheduled for September 14 at the World Trade Organization’s headquarters in Geneva, the event will feature a combination of ministerial panels, business contributions, policy discussions, and technology showcases. Topics of focus include artificial intelligence, trade costs, digital services, and economic inclusion. The agenda will also evaluate the necessary infrastructure and skills for wider AI adoption. Registration details and online participation information can be found on the official event page.
